Julie Choquette Design

Simmons College

Campaign and Fundraising In 2008, Simmons launched the $85 million Making Education Work Campaign. I provided art direction and creative support to the campaign for its entirety and was an integral part of creating and evolving the campaign brand. As part of a collaborative team, I participated in strategy and concept development. As graphic designer, I evolved the concepts into dynamic and engaging fundraising initiatives.

Alumnae Engagement The reunion brand, designed to compliment the existing Simmons brand, introduced a reunion logo, display font, and a vibrant color palette. The new brand was used on all reunion communications both in print and online.

Simmons College, Making Education Work Campaign, Infographic

Simmons College, Advancing Simmons Section, Simmons Magazine

Simmons College, Advancing Simmons Section, Simmons Magazine

Simmons College, Advancing Simmons Section, Simmons Magazine

Simmons College, “Voice Your Choice” Spring Appeal

Simmons College, “Voice Your Choice” Spring Appeal

Simmons College, “What’s Your Number?” Spring Appeal

Simmons College, “What’s Your Number?” Spring Appeal

Simmons College, Young Alumnae Reunion Registration Postcard, and Email Header

Simmons College, Reunion Program Brochure

Simmons College, Reunion Program Brochure

Simmons, College Reunion Banner

Simmons College, Reunion All Class Welcome Banner

Williams College

Simmons College

Marketing Campaigns, Retail Catalogs, Book Publishing, Event Invitations

Digital Design: Online Invites, Newsletters, Animated Advertisements, Web Banners, and Web Design